David True, President
David True has been in payments for longer than he wants to admit, working with issuers, networks, merchants, processors, and Fintech firms. Heis a partner at PayGility Advisors, which helps firms navigate the changing world of payments, and president of NYPAY, where payment leaders and innovators meet to learn and network. Prior to consulting he worked in strategy, marketing, new products, operations and finance at companies including American Express and Mastercard. David also advises several startups.
Areas of focus include the transformation of merchant acquiring and helping firm enter the US market. Recent work includes due diligence for Fintech merger, finding profitable markets for a closed-loop mobile payment platform, and change management at large payments firm. David has an MBA from the University of Chicago Booth School of Business and a BA from Binghamton University. He has completed coursework at universities in Copenhagen, Denmark and Grenoble, France
PayGility Advisors is a payments consulting firm offering a blend of consulting and business experience- at financial services firms such American Express & Mastercard, and at consulting firms including Capgemini and IBM.
We’ve worked in all parts of the payments ecosytem, (including issuers, networks, acquirers, processors and Fintech firms) and with virtually all payment products (including credit, debit, commercial and prepaid cards; merchant processing; mobile payments; P2P payments; cryptocurrencies, ATMs, EBT, EDI and ACH).
We know the details. And when we don’t, we know where to get them.
Our practices include strategy, custom research, and payment education; functional areas include strategic planning, market entry, business development, new product development, operations, risk management and competitive intelligence.